Email Marketing
Email marketing is one of the lowest cost activities when it comes to the Internet. Properly implemented email marketing can help in:
- Acquiring new customers and selling to existing customers
- Enhancing customer relations and promoting customer loyalty
- Keeping existing customers informed about your products and services
- Providing details of promotional and special offers within your company
Multiple studies conducted over the last several years show that retaining an existing customer is much more cost-effective than going after a new customer. Email marketing allows you to keep in touch with your existing customers and allows you to manage customer retention effectively.
We can assist you with all your email marketing needs:
- Implement an email marketing strategy
- Create a distribution schedule
- Set up an email marketing system
- Perform A/B split testing
- Track your email marketing activities
- Provide reports as required
It is useful to remember that less is more, especially in this case. People generally “scan” email content. If the email means anything, it will get their attention.